Marketing Plans & Trackers

Planning campaigns, content calendars, social media and marketing budgets for small businesses.

Marketing Plans & Trackers · November 6, 2026

Content Calendar Template for Excel and Google Sheets: Plan Posts, Emails and Blogs on One Schedule

Build a content calendar template in Excel or Google Sheets: a content log with channels, pillars and status, overdue and due-soon flags, an automatic month grid with SEQUENCE and FILTER, and a worked Black Friday week example.

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Marketing Plans & Trackers · November 5, 2026

Marketing Budget Template for Small Business: How to Plan and Track Spend

How to build a marketing budget template for a small business: choose a total, plan spend by channel and month, log what you actually spend and measure cost per customer, ROAS and return.

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